ARIETTA - PACKAGING  -

Arietta are a five-piece from Toronto who exist on the middle ground between arena rock ambition and indie sensibility. Equal parts pop songwriting and technical musicianship, the band is impossible to pigeonhole, finding inspiration in everything from radio pop and film scores to free jazz and math rock. Simultaneously catchy, challenging, contemplative and confrontational, Arietta draws from everything to create music that is not easily comparable to anything.

They approached us to design their album "Migration". A strong theme on this album was the problem of navigating a the world as young man. Taking this and other lyrical inspiration, we decide to develop a visual metaphor that would be able to relate this concept to an uninitiated viewer.

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